Vanilla for Millennials


  • Creating new innovative product ideas by designing new unexplored taste experiences with vanilla
  • Renew mainstream taste directions in mature markets and make vanilla appealing to Millennials
  • Instagramable vanilla concepts for innovative brands



  • They conducted a Vanilla for Millennials study and gathered unique insights from leading edge Millennials and influencers
  • They picked the unique insights and paired them with their in-depth technical knowledge which led to a completely new and innovative vanilla flavour portfolio
  • Combining our knowledge of the Millennials needs and new authentic taste profiles with your brand needs, we can develop the perfect vanilla revolution for you